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Hosted vs self-hosted webshop: what is the difference?

Last updated: 31 December 2025

When choosing a webshop platform, the fundamental question is: hosted or self-hosted? This article explains the differences and helps you make the right choice.

What is hosted (SaaS)?

With a hosted solution, your webshop runs on the provider's servers. You "rent" the platform.

Examples:

  • Shopify
  • Lightspeed
  • BigCommerce
  • Wix

Characteristics:

  • Monthly subscription
  • Hosting included
  • Updates automatic
  • Provider support

What is self-hosted?

With self-hosted, you install the software on your own server (or rented hosting). You "own" the platform.

Examples:

  • WooCommerce
  • Magento Open Source
  • PrestaShop
  • OpenCart

Characteristics:

  • One-time purchase (often free)
  • Arrange hosting yourself
  • Perform updates yourself
  • Community support

Comparison on main points

Aspect Hosted Self-hosted
Startup costs Low Variable
Monthly costs Fixed Only hosting
Technical knowledge Not needed Needed
Flexibility Limited Unlimited
Ownership Rent Own
Vendor lock-in Yes No

Hosted advantages

Convenience:

  • Start immediately
  • No technical knowledge needed
  • Everything works out-of-the-box

Worry-free:

  • Automatic updates
  • Security handled
  • Uptime guarantee
  • Backups included

Support:

  • Professional customer service
  • Often 24/7 available
  • Guaranteed help

Hosted disadvantages

Costs:

  • Ongoing monthly fees
  • Gets more expensive with growth
  • Often transaction fees

Limitations:

  • Less customization
  • Bound to their features
  • Difficult to migrate

No ownership:

  • Platform can stop
  • Prices can rise
  • Rules can change

Self-hosted advantages

Full control:

  • Any design possible
  • All functionality addable
  • No limitations

Ownership:

  • Data is yours
  • No vendor lock-in
  • Free to migrate

Costs:

  • No monthly license
  • Only pay hosting
  • Scaling is cheaper

Self-hosted disadvantages

Responsibility:

  • Arrange hosting yourself
  • Perform updates yourself
  • Manage security yourself

Complexity:

  • Technical knowledge needed
  • More time investment
  • Steeper learning curve

Risks:

  • Solve problems yourself
  • No guarantees
  • Can go wrong

Cost comparison (5 years)

Hosted (Shopify example)

Year Cost
Year 1 €948 (€79 x 12)
Year 2 €948
Year 3 €948
Year 4 €948
Year 5 €948
Total €4,740

Self-hosted (WooCommerce example)

Year Cost
Year 1 €600 (hosting + setup + plugins)
Year 2 €200 (hosting + updates)
Year 3 €200
Year 4 €200
Year 5 €200
Total €1,400

Note: self-hosted can become more expensive if you hire development

When to choose hosted?

  • You have no technical knowledge
  • You want to start quickly
  • Convenience is more important than flexibility
  • You have no time for maintenance
  • Budget is not a problem

When to choose self-hosted?

  • You have technical knowledge (or help)
  • You want full control
  • You have specific requirements
  • You want to minimize costs
  • Data ownership is important

Hybrid options

There are also intermediate forms:

Managed WooCommerce:

Enterprise SaaS:

  • Shopify Plus
  • BigCommerce Enterprise
  • More flexibility than standard SaaS

Verdict

There is no "best" choice. It depends on:

  • Your technical skills
  • Your budget (short and long term)
  • Your need for flexibility
  • Your available time

Start with hosted if in doubt. Migrating to self-hosted can always be done later.

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